Every small trader has a Coca Cola connection!
Perhaps my scotoma around Coke has just been lifted . Suddenly I see that every single small trader appears to have the coca cola branding next to the name of the shop or splashed on some part of its facade. Red shop close to Steenberg railway station I first noticed this trend when I drove down Military Road in Steenberg. Military road is lined with small traders that serve the neighbouring Steenberg working class communities. The first shop to catch my eye was a brightly coloured orange-painted shop- the Fanta brand colour. Now, why would the owner choose such a brazen colour, I remember thinking. Then it hit me: almost every other shop was either painted largely red or had the coca cola branding taking up half of the façade of the shops! Of course, I made a special effort to see if coca cola had indeed stamped its dominance in working class areas via its unmistakeable curly brand name and the cola-red shaded bottle with the curly writing on it. Yep, it was indeed fol...